floss_api — content_calendar.json
1// floss.content_engine.v3
2POST /schedule
3{
4 "practice": "Bright Smile Dental",
5 "location_count": 3,
6 "posts": [
7 {
8 "type": "Reel",
9 "hook": "Crown seating ASMR",
10 "schedule": "2026-02-24T09:00Z"
11 },
12 {
13 "type": "Carousel",
14 "hook": "Invisalign day 1 → day 90",
15 "schedule": "2026-02-26T11:00Z"
16 },
17 {
18 "type": "Story",
19 "hook": "Veneer before/after reveal"
20 }
21 ],
22 "auto_caption": true,
23 "hashtag_engine": true
24}
25
200 OK12ms
"status": "30 posts scheduled"
"reach_est": 47200

// We engineer content. We don't wing it.

Bright Smile Dental practice Instagram profile photo

@brightsmile_dental

Bright Smile Dental — Chicago, IL

Follow

127

Posts

12,400

Followers

4.7K

Avg. Reach

Dental veneer transformation before and after closeup
▶ Reel
Dentist performing teeth whitening procedure in bright clinic
Happy patient smiling after dental treatment with bright smile
Dental tools and equipment arranged on sterile tray
Invisalign clear aligner trays on white background
Dental office reception area with modern clean interior
Dentist and patient consultation in modern dental practice
Bright white smile closeup showing perfect teeth alignment
Dental crown procedure showing precision dental work
1,847likes
+312%reach
LIVE
47 new patients/month average·
4.9★ Google rating maintained·
$16 average cost-per-lead·
312% reach increase in 90 days·
30 posts published every month·
3.8h average review response time·
6.8× ROAS on paid campaigns·
127 practices and DSOs served·
47 new patients/month average·
4.9★ Google rating maintained·
$16 average cost-per-lead·
312% reach increase in 90 days·
30 posts published every month·
3.8h average review response time·
6.8× ROAS on paid campaigns·
127 practices and DSOs served·

// Capability Matrix

What we build.
What you get.

This isn't a freelancer with Canva. It's a systematized growth machine built for dental practices.

01Capability

CONTENT CREATION

Every chairside moment, engineered for the feed.

We extract the gold from your operatory — crown seatings, Invisalign time-lapses, veneer reveals — and turn them into Reels, carousels, and Stories that stop thumbs at 11pm.

12

Reels/month

8

Carousels

5

Stories/week

// Reel Storyboard — Crown Seating ASMR

Dental crown close-up for social media hook frame
Frame 01Hook: "You won't believe..."
Dentist placing crown during procedure for reel content
Frame 02Build: Crown placement process
Patient smiling with completed dental crown result
Frame 03Payoff: Final smile reveal

AUTO-GENERATED CAPTION:

"That satisfying click when your permanent crown seats perfectly 🦷✨ Same-day crowns, zero compromise — book your consultation at the link in bio."

#DentalCrown#ChicagoDentist#SmileTransformation#DentalAsmr
02Capability

REPUTATION MANAGEMENT

Every review answered. Every star protected.

We monitor Google, Yelp, and Healthgrades in real time. Five-star responses go live in under 4 hours. One-star reviews get a de-escalation workflow before they tank your ranking.

3.8h

Avg. response time

4.9★

Review rating

+47

New reviews/mo

// Google Reviews — Real-Time Monitor

Jennifer K.★★★★★
2h agoresponded

"Best dental experience of my life. Dr. Patel is a miracle worker."

FLOSS RESPONSE:

Thank you Jennifer! We're so glad Dr. Patel could make your visit exceptional...

Marcus T.☆☆☆☆
5h agoescalated

"Waited 45 minutes past my appointment time."

FLOSS RESPONSE:

Marcus, we sincerely apologize for the wait. Please call us at...

Priya S.★★★★★
1d agoresponded

"Finally found a dentist I trust. Invisalign results are incredible!"

FLOSS RESPONSE:

Priya, your Invisalign journey has been such a joy to be part of...

03Capability

PAID SOCIAL

CPL under $18. Implant cases at $42.

Meta and Google campaigns built around high-value procedures. We target zip codes, not demographics. Every dollar is tracked to a booked appointment, not a vanity metric.

$16

Avg. CPL

$42

Implant case CPL

6.8×

ROAS

// Meta Ad — Implant Campaign / Chicago North

BS

Bright Smile Dental

Sponsored

Dental implant transformation advertisement showing before and after results

Missing a tooth? Implants from $2,400.

Same-day consultations available in Chicago.

$16.40

CPL

4.2%

CTR

6.8×

ROAS

04Capability

ANALYTICS & REPORTING

Monthly report. No fluff. Just bookings.

A real dashboard, not a screenshot PDF. Track follower growth, post reach, ad spend, and — most importantly — new patient calls attributed to social. Sent the 1st of every month.

24

Tracked metrics

1st

Report delivery

+23

Avg. new pts/mo

// Monthly Report — February 2026

Bright Smile Dental — 3 LocationsFeb 2026
New Patient Calls (Social)+23
Total Reach94.2K
Profile Visits8,441
Story Views12.1K

+312%

Reach vs. last month

$0 wasted

Every dollar tracked

// Free Practice Audit

Audit My
Practice's
Social.

Drop your Instagram handle and we'll pull your last 30 posts, score your content mix, and send you a real audit — not a generic PDF — within 48 hours.

Content mix score (Reels vs. carousels vs. static)
Caption hook analysis — are they stopping the scroll?
Hashtag reach audit — are you invisible?
Competitor benchmark — what are other practices doing?

Not ready to talk?

Download 30 days of done-for-you dental content — real captions, real hooks, real hashtags.

@

Free. No sales call required. Delivered in 48 hours.